Your website answers the phone.
Every lead gets a reply in under a minute — at 2am, on a Sunday, while you're on a roof. We build roofing websites that capture the job instead of losing it to whoever called back first.
Website $1,997 flat · Brand Kit $695 · Care Plan $199/mo
$695
Logo, cards, door hangers, flyers — the print system a roofing crew hands out on canvass days.
$1,997
Custom, mobile-first, live in 7 business days.
$2,497
Website + Brand Kit — save $195, one design language across every touchpoint.
$199/mo
Hosting, backups, monitoring, one hour of edits every month.
A roofer's site has one job the average marketing agency doesn't understand: it has to hold up when it rains. When a homeowner spots a stain on the ceiling on a Sunday night in a January storm, they open Google, they type "roof leak repair near me," and they call the first company whose site loads instantly, shows a real phone number above the fold, and doesn't ask them to fill out a nine-field quote form. Miss that moment and the lead is gone by morning.
What we build into a roofing site
A dedicated emergency tarp & leak page that ranks separately from your reroof page, because those are two very different searches. Service-area pages for the ZIPs you actually work — La Mesa, El Cajon, Chula Vista, Escondido, Poway — not a "we serve San Diego County" blob. A shingle vs. tile vs. flat-roof landing so a homeowner sees you speak their material. A gallery structured as before / during / after with the tear-off shots most roofers hide, because showing decking, felt and flashing is the single strongest trust signal a homeowner sees. Financing links, insurance-claim guidance, and a "we've-worked-with-your-adjuster" page for storm work.
Lead capture built for the roof-over-my-head panic
Every form on the site asks for three things: name, phone, address. That's it. The Phantom Bot handles the rest — it asks whether it's an active leak, whether they've already filed with insurance, and roughly how old the roof is, then hands the qualified summary to whoever answers the phone. Under Bilingual intake we can flip the bot to Spanish, because in most of South Bay that doubles conversion. When a lead comes in you get a formatted email with the address, the answers, and a one-click callback link.
Where roofers usually lose Google
Two mistakes: a shared domain (yourname.roofcontractorpro.com) that concentrates all the SEO equity on a lead-broker platform instead of your own business, and a site with a single "Services" page that treats a $600 repair the same as a $28,000 reroof. We split the site into intent-specific pages, add RoofingContractor schema, wire up a proper sitemap and a service-area section that Google can actually crawl, and put your GBH — Google Business Profile — embed on the contact page so map-pack visitors don't bounce.
Proof — the field-services build we shipped
The most relevant reference build we have is DPI (Distressed Property Investments) — a Bay Area property-preservation operator that runs the same field-crew, truck-rolls, insurance-adjacent, address-in / bid-out playbook a roofer runs. Same intake logic, same service-area SEO pattern, same "lead in the app before the truck leaves the yard" workflow. Go read that case study — the mechanics port directly to a roofing operation.
What isn't included, on purpose
We don't sell fake reviews, review-farming schemes, or Angi-style pay-per-lead resale. The point of the site is to own your own lead flow, not to rent it back from a third party every month.
See Local Service & Trade for the full field-services overview and how the pricing tiers stack.
The base build we ship every trade lives at Web Design — San Diego. The roofing page adds storm-lead flows on top.
Other trades we build for
Own the storm-night search in your ZIP.
Tell us your service area and roughly how many trucks you run. We come back within 24 hours with scope and a launch date.